Promotion is the game
Ben & jerry, one of the world round Icecream shop, organized a web game to create the real customized icecream platform.As I sad before, in this modern century, consumers are no long be passive in advertising. Conversely, they be fond of taking place of the creation role to design something originally and personally.
This promotion is called Make your own ice cream flavor,and
with the slogan:Do the World a Flavour.
It makes the customers more enjoy in their own style and trying to affect the world.
It makes the customers more enjoy in their own style and trying to affect the world.
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