January 30, 2009

Mc Copywriter: They are different!

McCafe is another marketing line from McDonald's,
which is not the news for you and me.
butttt



Have you been attentioned to the advertising ideas of McCafe?
The premium roast coffee , taste good?
Undoubtedly, that is not what I want to say.
If you are smart enough, Let's guess what is the point of this Mc Cafe copywriting .

Bingo!

For the same meanging: "睇熱呀!" of two statments.
Copywriter told you "They are different!"

The key is "I'M HOT".


haha~
You got it! ... or You get It?

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